Accounting Websites on Squarespace: Let’s Crunch the Numbers!
Is your accounting website depreciating in value? It might be time for a refresh!
A modern, streamlined website that promotes your services is an excellent way for prospective clients to find out more about you and get in touch.
If you’re looking for a platform that’s easy to use, integrates with a wide range of tools, and shows visitors why you’re the credible choice – Squarespace could be ideal.
Here’s everything you need to know about building an accounting website in Squarespace.
1. Use appointment scheduling to manage your appointments
Cold calling and emailing clients to see if they’d like to arrange an appointment or consultation with you can be hard work, especially when you have financial records to analyze.
Why not make it easier and encourage prospective clients to come to you through your website instead?
Whether you’re an accountant or financial advisor, Squarespace offers a fully customizable appointment scheduling tool you can add to your site. State when you’re available as well as the services you offer, and Squarespace Scheduling will do all the hard work.
If you want to take full payment or a deposit for consultations in advance, you can do this in Squarespace too. Just hook it up to your payment processor of choice, and you’re good to go!
2. Take advantage of the specialist finance Squarespace templates
Did you know that website first impressions are 94% design-related?
This means that your accountancy website design can make the difference between someone coming on board as a client, or checking out your nearest competitor.
Squarespace has over 100 professionally-designed templates, so you can build a great-looking website that matches your brand. Change the colors, add your logo, and you’re ready to launch.
Best of all – all the templates are mobile-responsive, meaning they adapt to the device your visitor uses. Perfect if prospective customers want to check out your services on the go!
Here are two great finance Squarespace templates to get you started. Cedar is bold, colorful, and has lots of space for photos – perfect if your accounting business is modern and caters to a younger audience.
While Bogart is designed for community organizations, it also makes for a great finance template. We love the modern sans-serif font and the large background image. A photo of your team could definitely take pride of place here!
Of course, if you want something unique to your business, a design agency can create the perfect accounting website in Squarespace. Keep reading to see how we can help!
3. Get set up with the right integrations
When you launch a new website, you want something with features that will make it easier to do your job, as well as entice potential clients to get in touch.
We’ve already looked at Squarespace Scheduling, but there are lots of other cool Squarespace integrations too.
With Squarespace you can:
Add PayPal and Stripe to accept payments online
Install Mailchimp to send email campaigns and automated email sequences to your clients
Integrate Google Analytics and Google Search Console to gather visitor data
Use Weglot to translate your site into multiple languages
Implement LiveChat to answer questions online
Here’s a handy hint. If your customers are on Squarespace, there are plenty of extensions that make it easier for them to calculate the correct rates and keep on top of their tax reporting.
This means fewer tears when it’s time for you to help them file their taxes!
4. Show potential clients that you’re the business they can trust
Trust is everything in the financial sector. Clients need to share sensitive information with you and rely on your business to make the right decisions on their behalf.
Squarespace has lots of features that help you show potential customers that you’ve got their back.
All websites come with an SSL certificate as standard, showing visitors that you’re secure and that hackers can’t steal your data
Squarespace automatically installs security patches, ensuring your site always stays safe.
It’s easy to add testimonials and case studies for your accountancy firm, giving visitors confidence in what you do
Squarespace is great for SEO. The higher your website ranks in the search engine results, the more it shows prospective clients that they’re in safe hands
Looking for a Squarespace website for your accountancy business?
When you run an accountancy business, you have better things to do than pore over HTML code and spend hours perfectly lining up elements on your homepage.
With Squarespace, you can create a high-quality, professional website in no time at all.
However, if you want a Squarespace website for your accountancy firm that stands out from the rest, we can help you get your books in order.
At Studio Elias, we have years of experience designing and building stunning Squarespace websites for service-based businesses like yours. We’ll create a bespoke template that sets you apart, optimize your content for SEO, and set up or transfer your domain.
Just provide the content and images, and count on us to do the rest.
Book your free, no-obligation call today, and let’s get started.
